Inbound Sales Development Representative (SDR) / Appointment Setter

Company

WBM Plandome

Planning-Led Architectural & Development Consultancy (UK)

Role Overview

WBM Plandome is seeking a UK-based Inbound Sales Development Representative (SDR) to manage inbound enquiries, qualify prospects, and convert interest into booked consultations and confirmed projects.

This is not cold sales. All leads are inbound — generated via our website, social platforms, and direct planning enquiries.

Your role is to maintain momentum, follow up professionally, and close warm prospects into paid planning and architectural services.

What You'll Be Selling

Our core services include:

• Planning feasibility assessments

• Architectural drawings (existing & proposed)

• Planning applications (extensions, conversions, HMOs, change of use)

• Strategic planning advice to reduce refusal risk

Average deal value: £1,000 – £4,000

Primary service price: ~£4,000 per project

Key Responsibilities

• Handle inbound enquiries via phone, email, WhatsApp

• Qualify prospects and understand their project intent

• Book and confirm consultations with our consultants

• Follow up consistently on unresponsive or delayed leads

• Close suitable prospects into paid services

• Maintain clear communication and professional tone at all times

Inbound Lead Volume

• 10–15 inbound leads per week

• Warm, UK-based prospects

• No cold calling required

Performance Targets

• Minimum target: 4 confirmed orders per month

• Higher performance encouraged — no upper cap

Month 1 – Mandatory Training & Onboarding

• Fixed base pay: £500

• Training focus includes:

• Service and product understanding

• Sales process and qualification framework

• Inbound call handling

• Follow-up workflows and CRM usage

• Live call shadowing and supervised engagement

• No commission applies during the training month

From Month 2 Onwards – Role Options

Candidates will choose one of the following role paths:

Option 1 – Appointment Setter Only

Compensation

• Fixed base pay: £500 per month

• No commission

Responsibilities

• Handle inbound calls and enquiries

• Follow up on missed calls and no-show appointments

• Qualify leads and book confirmed consultations

• Maintain accurate follow-up and appointment records

Option 2 – Full Sales Cycle (Appointment Setting + Sales Closure)

Compensation

• Fixed base pay: £500 per month

• 10% commission on each client invoice that is fully paid

• No earnings cap

Responsibilities

• Manage inbound enquiries end-to-end

• Conduct sales calls and structured follow-ups

• Progress prospects through to successful closure

• Own deals from first contact to invoice payment

Option 3 – Sales Closure Only

Compensation

• No fixed base pay

• 10% commission on each client invoice that is fully paid

Responsibilities

• Conduct sales calls on qualified leads provided

• Handle objections and close deals

• Commission applies only to deals personally closed

Commission is paid per confirmed and paid project.

No base salary — performance-driven role.

Who This Role Is For

UK-based SDRs or closers

Commission-only sales professionals

Appointment setters with strong follow-up discipline

Consultants used to professional services (property, planning, architecture, legal, consulting)

Required Skills

• Native-level English (spoken & written)

• Confident phone and client-facing communication

• Strong follow-up and objection-handling ability

• Professional, calm, and credible tone

• Experience converting warm inbound leads

Why This Role Works

• No cold outreach

• High-intent inbound leads

• Clear pricing and defined services

• Fast decision cycles

• Scalable earnings with performance

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