Etsy / Online Shop Owner
Job Overview
As an Etsy/Online Shop Owner, you will create, market, and manage an online product business, delivering high‑quality physical or digital items to a global audience via an Etsy shop, a Shopify store, or both.
Responsibilities
- Produce or source products and create engaging product photography.
- Write compelling titles, tags, and descriptions to optimize Etsy SEO and drive discovery.
- Manage inventory, order fulfilment, packaging, and shipping logistics.
- Provide responsive customer service, collect reviews and referrals, and maintain positive seller ratings.
- Run targeted advertising (e.g., Etsy Ads) and other marketing activities to build sales velocity.
- Reinvest profits into additional listings, improved product photography, and marketing experiments.
Qualifications
- Hands‑on experience with product photography or design, with a strong portfolio or demonstrable track record.
- Proficiency in Etsy SEO and the use of keyword research tools such as EverBee or Marmalead.
- Ability to manage inventory, handle shipping protocols, and maintain accurate records.
- Strong communication skills and a customer‑first mindset.
- Self‑motivated, entrepreneurial spirit, and the capacity to work independently from a home‑based setting.
- Understanding of UK tax and regulatory requirements for self‑employment, including HMRC registration, UTR, VAT thresholds, and distance‑selling regulations.
Benefits & Work Environment
This is a self‑employed role with complete flexibility to structure your day. You will operate from home, setting your own hours and managing all aspects of the business, from production to marketing.
Legal & Compliance
As a self‑employed seller you must register with HMRC, obtain a UTR, manage VAT if turnover exceeds £90,000, and comply with distance‑selling regulations and customs/IOSS requirements for EU sales.